Designer Fashion

Valentino Ads: Clothing, Not Models

It must be the year for trying new things with ads, because while Vuitton is using girls and cars to “tastefully” sell accessories you can’t see, Valentino is doing something amazing: he’s covering the models faces so you focus not on the girl, but on what she’s wearing/selling. Genius.

I love this because people tend to look more at the model than the product itself, and these are so stylish and pretty, it’s hard to not want the product. But don’t think they’re not using “real” models. Valentino is using famous models like Amber, Shalom, Anja and Raquel.

Seriously, those pink stilettos are hot!